(1) Excellence

We strive for mastery and excellence in the way we work as well as in our products.

(2) Truthfulness

We do what we are, honest and genuine, as are our products and our use of technology and materials.

(3) Consistency

We have been true to our values for 30 years and continue to be so in the future, our products are timeless and consistent.

(4) Curiosity

We are interested in the new and therefore we experiment, we allow mistakes to understand the better as the successors of the good.

(5) Responsibility

Each of us, in our roles, take responsibility for our actions and also as a company we take responsibility in terms of environmental sustainability, social responsibility and preservation of cultural heritage.

(6) Intuition

We strive for mastery and excellence in the way we work as well as in our products.